DOES YOUR DATA NEED
ENHANCEMENT TO ENSURE PERFECT ADDRESSING?
KDP can review the data and
advise you. Your data is the most important
aspect of your mailing. Targeting the correct
people with a perfectly addressed mailing piece
is vitally important. KDP offer superb direct
mail data processing services .
PERHAPS YOUR DATA COULD BE
IMPROVED, BUT IS IT A NECESSARY OR COST-EFFECTIVE
OUTLAY?
In any event, we will report
back to you about the condition of your databank
when we undertake a mailing for you, quickly
correcting any errors we spot.
Our capabilities include:
PAF validation, file de-duplication, multi-file
merge/purge and various forms of data enhancement.
And if tech-talk leaves you bemused, we explain
everything we do in easy-to-understand, jargon-free
language. Best of all, the expertise and speed
of our IT operatives keeps your cost to the
minimum.
QUALITY CHECK
When we receive your data
we will automatically review it to ensure that
it is suitable to be used for mailing. We often
re-set mailing data, if it can be improved,
but always with your prior permission. We can
also process your data through special software
that will check the validity of the addresses
and postcodes and make alterations to bring
them up-to-date, where required. Precise addressing
is an important ingredient of successful mailings
- and we want your mailings to be successful!
ENHANCEMENT
If your data needs enhancement
to ensure perfect addressing, we are the data
processing services experts. From separating
"full-name-in-one-cell" and creating
salutations to reformatting layouts and case-changing
text, we pride ourselves on this type of attention
to detail.
DE-DUPLICATION
Essential good practice when
mailing. Nobody likes to receive the same mailing
twice - such a waste of money as well. Our de-duplication
software can automatically detect duplicates
within your data - no matter how many records
you have. Another one of the advanced direct
mail data processing services we offer.
MAILSORT
Do you know how much you
can save on postal costs by using Mailsort (the
Royal Mail discount scheme)? For larger quantities
of mailing, your postal savings can be up to
20% (depending on the chosen method and other
factors). We process your data, create all the
necessary paperwork and print out the special
Royal Mail bag labels, too.
DATABASE MANAGEMENT
We can store your database
and keep it maintained to provide you with an
accurate mailing list, anytime you want to use
it. Our multi-server I.T. systems offer a secure
and robust repository. Additionally, backup
data is securely stored off-site, so you need
have no fear of data-loss.
MAILING PREFERENCE SERVICE
KDP, providers of high quality
direct mail data processing services, are members
of the Mailing Preference Service (MPS). If
you are mailing to the public, using an externally
sourced list, you need to be sure that all people
on your mailing list are willing recipients,
or you could be breaking the law. We can ensure
that your mailing list is "clean"
by using the MPS software to eliminate any addresses
that have opted-out of receiving unsolicited
mail. Another way in which we ensure that your
data is of the highest quality.
You can rely on KDP to provide
you with superior data processing services.
Feel free to contact us if you have any queries.
